Stephen: Barbie launches first doll with Down Syndrome
Written by Stephen Lethbridge on April 26, 2023
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Barbie is launching its first doll with Down’s syndrome in an effort to help more children find a toy that represents them.
Mattel bosses said they wanted to bring out the doll to “enable all children to see themselves in Barbie”. They partnered with the National Down Syndrome Society (NDSS) in the US to bring the product to market.
Guided by the NDSS, the doll’s pink pendant necklace with three upward chevrons represents the three copies of the 21st chromosome, which is the genetic material that causes the characteristics associated with the condition.
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