Robert: Instagram is making changes to the home screen
Instagram is about to look different.
The photo based social media app unveiled a new design that features a new Reels tab and a button dedicated to shopping.
“We haven’t updated Instagram’s home screen in a big way for quite a while. But how people create and enjoy culture has changed, and the biggest risk to Instagram is not that we change too fast, but that we don’t change and become irrelevant,” said Instagram head-honcho, Adam Mosseri.
“If we’re going to make a change to Instagram navigation, it’s a pretty big deal,” Vishal Shah, VP of Instagram added. “We don’t expect every single Instagram user on day one to feel like these tabs are valuable to them … but we do believe they can be.”
The new layout will roll out on Thursday.